First call free · no strings attached

IT Consultant for Freelancers & SMEs / 12 years in systems

Alejandro Merle.

More customers,
less chaos in your business

I tidy up how customers find you and how you manage them: a website that captures leads, ads you can measure and custom tools that connect everything. Without rebuilding what already works.

alexmerle.es · Independent IT consultant

PORTRAIT 001MADRID · SPAIN
Portrait of Alejandro Merle, independent IT consultant
Alejandro Merle · Independent IT consultant
San Agustín de Guadalix, Madrid · Remote across SpainWEB × SISTEMAS × IA↓

01 / SELECTED WORK

Selected work05

Websites that convert, local SEO and custom tools
Live websites in production · a capture of each homepage

5 projects

02 / SERVICES

Services

Four ways to start, depending on what you need and what you want to invest.

01

Advisory session

To settle a specific question: which tool to use, how to approach the website, where to start.

  • One-hour video call
  • Written summary with the next steps
  • No obligation to continue
02

Diagnosis

For those who know something isn’t working but not what.

  • Review of your online presence (website, Google, social) and how you currently manage your customers
  • Report with the problems ordered by impact
  • Prioritised plan with estimated cost and timeline
  • You can carry it out with me or with another provider
03

Custom website

A fast, custom-built website designed so enquiries reach you, not just to look good.

  • Custom design and development, no recycled templates
  • Local SEO and Google Business profile
  • Contact form, WhatsApp and direct call
  • Measurement: where each enquiry comes from
  • The code and access are yours from day one
04

Custom systems

For when the problem isn’t the website but how your operations work.

  • Automations between the tools you already use (forms, calendar, email, spreadsheets)
  • Dashboards and internal tools for your real operations
  • Lead capture and follow-up, with attribution for each channel
  • Fixed price agreed before starting

I adapt to your budget

Tell me what you need and how much you can invest, and I will suggest where to start. The scope adapts to your budget; the price is fixed in the proposal before we begin, with no hidden fees.

Tell me your case

Frequently asked questions

How much does it cost to work with you?

It depends on what you need, and I adapt to your budget: on the first call you tell me what you need and what you can invest, and I suggest where to start. The price is fixed in the proposal before we begin, with no hidden fees. Amounts are invoiced with VAT.

How long does a website take?

A simple website is usually live within one or two weeks of you sending me the content: photos, texts and business details. The actual timeline is set in the proposal.

How do I pay?

For projects, 50% at the start to reserve the slot and 50% on delivery. The session and the diagnosis are paid when booked. Always with an invoice.

What happens when the project ends?

The code and access are yours from day one. I include two adjustment sessions after delivery and, if you want, a monthly maintenance plan so the website and automations keep working.

Do you use artificial intelligence?

Yes, to speed up analysis and development. Decisions, review and responsibility for the result are mine. I hold a master’s degree in AI and apply it where it saves your business time or money, not for fashion.

03 / About me

You talk to me,
no middlemen

I’m Alejandro, a freelance IT consultant. I’ve spent twelve years in IT and systems maintenance. Today I focus on making your business look better online and run with less chaos. I explain things without jargon and I’ll tell you when something isn’t worth it.

FORM STUDY 001CANVAS · LIVE

Tap to change form · focus and use ← → to rotate

In motion
01

Diagnosis

We look at how customers find you today and where opportunities leak away. You get a report and a plan ranked by impact.

02

Implementation

I build what makes sense for your business: a website that captures leads, automation, custom tools. Fixed price before we start.

03

Measure & improve

Everything is tracked: you’ll know which channel brings each customer and what’s worth improving next.

04 / THE JOURNEY

The journey

Twelve years in IT and systems maintenance

Today

Independent IT consultant

alexmerle.es

Websites that convert, measurable ads and custom tools for freelancers and small businesses. The person who writes your proposal is the person who does the work: no sales reps, no middlemen.

12 years

IT & systems maintenance

Systems technician

My whole career has been tied to IT and systems maintenance: keeping a company’s technology running every day, with no surprises and no chaos.

In parallel

Hierros Merle

Testing ground

My family’s business is my laboratory: this is where I refine how to structure a website to rank in local searches across Madrid, Toledo and Guadalajara.

What I can build for you

Fixed price before starting · the code, the accounts and the docs are yours

Lead capture

Converting websites · Local SEO · Measured ads

Systems

Maintenance · Automation · Custom tools

Applied AI

AI-assisted analysis & development · Human review

Education

Master’s in Artificial Intelligence · Universidad Isabel I

Background in Computer Science and Telecommunications. I use AI to speed up analysis and development; the decisions and the final review are mine.

05 / WHAT’S NEXT?

Shall we talk?
The first call is free

Tell me how your business works and I’ll honestly tell you whether I can help. I reply within one working day.

alex@merle.es

Also by phone: +34 600 367 217 · alexmerle.es